• Home
  • Blog
  • Attract Better Quality Clients Who Pay You More

Attract Better Quality Clients Who Pay You More

Joel Norton  |  February 20, 2022
The Money Magnet free training

I recently shared details on how to attract better quality clients, who love what you do, are great to work with, AND who will PAY YOU MORE.

The answer is to position yourself as THE EXPERT who can solve their problem.

Unfortunately I see many marketing agencies, digital agencies and creative agencies get this wrong.

To help, I ran some free training on how to get clear on your positioning, and become a money magnet.

Money Magnet Training

Here is an outline of what we covered:

  • The Money Magnet Assessment to test if your positioning is a problem, or a superpower
  • Discover how to become a trusted partner, rather than just a vendor
  • Learn the secret to your “power source” in the buy / sell relationship that leads to premium pricing
  • A proven formula for your Elevator Pitch

You can download the worksheets here.

Need help to attract better quality clients?

If you’d like help to attract better quality clients, who are great to work with AND who will PAY YOU MORE, schedule a call for a chat.

0 0 votes
Article Rating

Joel Norton

Joel Norton, ex-agency CEO, empowers ambitious agency owners to achieve profitable growth and freedom.

Joel understands the challenges you face: the stress of inconsistent revenue and profit, the exhaustion of long hours, and the anxiety of not knowing how to break through to the next level.

He works with agency owners who feel stuck... Struggling with too many low-value clients, opportunities being slow to close, and feeling like everything is dependent on them.

Joel helps you build scalable processes to attract high-value prospects, convert them faster, and grow customer value, all while empowering your team to create a profitable, self-managing business.

If you’re ready to create a business that works for you—not the other way around—Joel can help you make it happen.

You might also like

Joel Norton  | March 28, 2025  
Hiring a Salesperson? Build Your Agency Sales System First.
Joel Norton  | June 30, 2024  
Marketing Agency Growth Report: Key Insights to Overcome Challenges in 2024
Joel Norton  | April 5, 2022  
3 Accelerators to Grow Monthly Recurring Revenue