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3 Accelerators to Attracting High Value Customers

Joel Norton  |  July 13, 2021

Many digital agency owners are overworked and struggling to grow simply because they have low value customers. They all recognise they need to attract high value customers.

What they often don’t realise is that higher value clients can also be easier to work with!

So they not only increase their revenue, they also save time, which increases their capacity.

The One Big Thing

There is “one big thing” that if accomplished, would have the most significant impact in your business.

Unfortunately many agency owners make the wrong decision, because they’re focused on a “symptom” rather than understanding the underlying cause.

For example, they jump straight into new business activity and start prospecting, thinking they need to increase sales. The reality is that just creates more problems.

The “one thing” I always start with when working with a new agencies is attracting high value customers. Here's how.

Want help to attract high value customers?

If your annual revenue is $500K plus, and you want help to attract high value customers complete the form below to schedule a chat.

I'll ask you a couple of questions to learn about your business and see if I can help you achieve more money and freedom.

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Joel Norton

Joel Norton, ex-agency CEO, empowers ambitious agency owners to achieve profitable growth and freedom.

Joel understands the challenges you face: the stress of inconsistent revenue and profit, the exhaustion of long hours, and the anxiety of not knowing how to break through to the next level.

He works with agency owners who feel stuck... Struggling with too many low-value clients, opportunities being slow to close, and feeling like everything is dependent on them.

Joel helps you build scalable processes to attract high-value prospects, convert them faster, and grow customer value, all while empowering your team to create a profitable, self-managing business.

If you’re ready to create a business that works for you—not the other way around—Joel can help you make it happen.

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